Drawing from extensive real-world experience, Jason specializes in equipping dealership teams with the tools, strategies, and insights needed to thrive in a challenging and ever-evolving industry.
Currently serving as an active Finance Manager at a leading auto dealership, Jason has consistently set new benchmarks, achieving record-breaking performance not only within his dealership but across the Southern California region, particularly in finance operations. His expertise extends to navigating complex regulatory frameworks, including Regulation Z and the Truth in Lending Act, ensuring compliance while maximizing profitability.
Jason is a strong advocate for compliance and believes that well-trained sales teams are the cornerstone of any dealership’s success. Recognizing that sales professionals are the face of the dealership, he emphasizes the importance of comprehensive education in compliance and customer satisfaction (CSI). As he puts it, a Finance Manager’s primary role is to “protect the dealership and be the backstop.” To that end, Jason has embraced cutting-edge technologies, including AI-assisted recording tools, to optimize dealer performance while maintaining full compliance with industry regulations.
Understanding that every individual has room for growth, Jason excels at identifying specific training needs and delivering tailored, one-on-one coaching to foster organic and lasting transformation. He is passionate about empowering dealership employees to excel, knowing that the first interaction with a customer—whether through technology or in person—is critical to building trust and closing deals.
Jason’s ultimate mission is clear: to transform dealership teams and help them achieve their highest level of performance, ensuring both personal and organizational success.
In the 1980s and ’90s, Charles built and managed five national newspapers, leading a team of 50+ sales professionals long before the internet changed the game. When the digital revolution hit, he pivoted early—founding successful online ventures such as HireVeterans.com and VT Foreign Policy—where he scaled global teams and applied high-performance sales systems to drive revenue growth.
Today, through AutoEdge Sales University, Charles combines his deep knowledge of sales psychology, customer engagement, and lead conversion to train the next generation of automotive sales professionals.
His passion is helping others win—through structured coaching, proven strategies, and real-world tools designed specifically for the auto industry.
Whether it’s on the showroom floor or in a virtual training room, Charles’s mission remains the same: to turn potential into performance and teach people how to sell with skill, integrity, and confidence.
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