In sales, details matter. Every interaction, every question, and every response is an opportunity to move the deal forward. From the way you greet a customer to how you present a vehicle’s features, enthusiasm and attention to detail can make all the difference. When you treat every step as a big deal, your customers will feel valued—and that leads to more trust and more sales.

Watch this video with Master Closer Jason Verduzco to understand why the little things can lead to big results.