Return to course: 1. Road To The Sale 101
Previous Lesson
Previous
Next
Next Section
1. Road To The Sale 101
Introduction
Be Yourself and Love Your Job
Everything Is a Big Deal!
How To Get The In & Out
QUIZ: Introduction
First Impressions: The Power of the Meet and Greet
How To Look
Mindset
What To Say at the Meet and Greet
QUIZ: First Impressions
Discover Their Drive
Doctor Mentality
How To Get to The Test Drive
Landing Them On A Car
They Do Not Want To Test Drive
What to Say - Qualifying Questions
Why The Needs Analysis is Important
QUIZ: Discover Their Drive
Show, Don’t Tell: The Art of Presentation and Demonstration
Connect Their Phone
Initial Walk Around
Show A Clean Car
Test Drive
Key Features
QUIZ: Show Don't Tell
Seal the Deal: Writing the Offer
Writing the Offer
QUIZ: Seal the Deal
The Win-Win: Navigating Negotiation with Confidence
The Pencil Close
The Trial Close
QUIZ: The Win-Win
The Grand Finale: Perfecting the Delivery Experience
Perfecting the Delivery Experience
QUIZ: The Grand Finale
Building Bridges: The Art of Effective Follow-Up
Future Follow-Up
Next Day Follow Up
QUIZ: Building Bridges
Search
Search
QUIZ: Show Don’t Tell
Helping a customer connect their phone to the car’s system is unnecessary because they can do it later on their own.
*
True
False
During the initial walk-around, it’s more effective to connect the car’s features to the customer’s lifestyle rather than just listing specifications.
*
True
False
A clean and well-presented car has no impact on the customer’s buying decision.
*
True
False
The test drive should be structured in a way that highlights the car’s key features and allows the customer to emotionally connect with the vehicle.
*
True
False
It’s best to mention every single feature of the car during the presentation, even if it doesn’t relate to the customer’s needs.
*
True
False
The test drive is one of the most powerful selling moments because it allows the customer to imagine owning the car.
*
True
False
If a car is slightly dirty, it’s fine to present it as is, since customers only care about the price and features.
*
True
False
When showing key features, the goal is to make them relevant to the customer rather than just listing technical details.
*
True
False
A poorly executed test drive can make a customer lose interest in the vehicle.
*
True
False
Engaging the customer’s senses and emotions during the demonstration makes it easier to close the sale.
*
True
False
Previous Lesson
Next Section